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About Rapala

It all began with a hungry Finnish guy and a carving knife. It was the 1930s when a simple fisherman made an observation of simple genius: Big fish eat little fish, especially little fish that are wounded. So begins the greatest fishing story ever told. Help fishermen across the country find all of Rapala 12 Respected Brands. With over 10,000 fishing products across fresh water, saltwater, and ice, they help anglers across the spectrum land their next big catch. Join them and save money by using their coupons on ShoppingSpout Platform.

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